BetterEditor.org Media News

'Reader Finds' Tool Enables Easy Community Contribution to Blogs

LOS ANGELES, July 10 /PRNewswire/ -- Blog readers can now contribute their own product recommendations to leading outdoor adventure blog GetOutdoors.com using ThisNext.com's Reader Finds community-contribution tool.

(Photo:

http://www.newscom.com/cgi-bin/prnh/20070710/LATU129)

When Get Outdoors readers want to recommend their favorite outdoor sports and adventure travel products they simply go to ThisNext, make their recommendation and add the tag "getoutdoors." The product appears both in GetOutdoors' GoShop section and on a badge on GetOutdoors's homepage and blog: [http://www.getoutdoors.com/go/goshop].

"The outdoor community loves to share opinions about gear and travel destinations. ThisNext is a great way for our community to get together and discuss the products they are passionate about," said GetOutdoors Publisher Adam Meron

ThisNext's Reader Finds program provides partners with a turnkey toolbox for managing community-contributed content via a ThisNext-supported community. Readers appreciate how they can have a presence on sites they like and bloggers can deepen their page views and advertising real estate while maintaining control over content that appears on their site.

GetOutdoors's Reader Finds can be seen here: [http://www.getoutdoors.com/go/goshop].

Product-blog CoolHunting.com also hosts a reader finds, which can be seen here: [http://www.coolhunting.com/readerfinds].

About ThisNext

ThisNext is a product discovery and recommendation site led by social influencers. Experts, bloggers and consumers compose our network of people sharing products they personally endorse to an audience of shoppers looking to discover products best suited to their lifestyle. Founded in 2005 and based in Los Angeles, ThisNext is a venture-funded Web 2.0 company built by a team of seasoned Internet entrepreneurs committed to enhancing people's online shopping experience.

About GetOutdoors

GetOutdoors is a leading outdoor media and marketing company devoted to helping people get outdoors quickly and easily. Started in 1999, the company has been a pioneer in getting outdoor enthusiasts the information they need to make quick and reliable decisions about where to go, what to buy, and what to bring to get outdoors, while at the same time providing companies with a proven and effective channel to market and advertise their products and services.

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Photo: NewsCom:

http://www.newscom.com/cgi-bin/prnh/20070710/LATU129
AP Archive:

http://photoarchive.ap.org/
PRN Photo Desk, photodesk@prnewswire.com
Source: ThisNext

CONTACT: Nicole Jordan of ThisNext, +1-650-346-1103, Nicole (at)
thisnext (dot) com

Web site:

http://www.getoutdoors.com/go/goshop

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Profile: Media News